{"items":["36c80ab1-bcda-4fa3-b5c7-5d45928d6671","bdf1fff6-760f-40c1-a281-42346c416018","9a4bb915-6e41-461b-9f68-acad5796d729","55e0937d-30ea-4107-81b4-4499d0f7cfc6","d3638940-598a-4b59-86fa-1ebf1e436a8b","37bd19e3-21a1-44e9-a67c-d3ed1058c619","8c3b6812-a14a-435d-8d39-3a14a43cb4e1","7a263f6d-3375-4f69-bf55-3f7411628ab4","6297a8d4-afbb-43a3-9eab-c62616509ac6","28504be6-2e8a-46cf-bf41-8303e33b3d22","8f334208-4c3d-49cf-8010-c23518f135f5","9ca720ab-dbf3-48ee-80f4-0e813bbaffe8","d4a19805-d1d9-427f-9f67-0edb94b8e8aa","1745138a-45c2-416c-9325-e158750dfa69","ad1f0b1f-814d-452f-84e1-d92cbcaabe75","e74c3f6e-bea5-447c-90d4-0dcdd3d6642f","21ca0c7b-2b22-43f0-b8e3-8fd5a7588195","115c41e2-3339-432f-9756-fd7db19a2b1d","e5933f1d-604a-449c-976d-7519a018010d","92116858-55f2-463c-8c64-34dad573ad39","6072f87c-9a03-474a-9d52-81643e284bf5","22a54759-e5af-4344-b60d-ad5908ca5901","a34ecd3b-4f84-411d-8ce2-fe70f5363a6c","d82abe90-c2a2-41d2-9eef-840587f30a82","23d2019d-1f5e-4708-9e7b-1898a04b928c","ddb332bb-53e1-4a41-95be-3d627ccfd1b1","5c67263b-3ada-439d-ae7e-137a48c24331","7c0c856a-5043-411e-b117-33dc9402ea90","a300a9e4-a2b9-4535-8e89-3715f4ef1f89","6c669825-308b-49b6-8bf5-29c94d575f40","a63eb707-b9f8-470f-975b-acdaf886b7e2","78294d4c-55f6-4522-89c4-25ec45061015","f6410301-d896-423c-832d-03f5d4fba66e","53941d98-fc12-488c-8bb4-02a4b90ff7ec","0fd6ad5b-ca82-4a60-a49a-691218e48cb3","9e7747a5-9eb6-42a2-9890-ffb21f3acb8d","a6bfaa27-a0d0-4126-a0ca-e956b3bc4232","409e96ed-caa5-4362-856d-2936315502a7","1568c50b-8f6b-4aae-96b3-3fd54b6f53c4","982ee2d3-2ef9-41fb-9d63-73d4fe69f99d","fc55061b-0f13-4d77-8c4d-653ea75cd6e6","23e20261-df0c-4c84-aa54-89919afc8b64","5916950f-1899-4a2c-900d-bb7c4867ee2f","4ae72317-d8a6-45bb-8346-adaea601bef6","1e2255bb-aa75-454b-95b5-99654d7720f9","dd70fc9e-1c1e-403e-875f-86ce4d782476","608e971e-ed1f-46b1-afb8-633b02d3c71c","9d5aa500-8515-4030-b62f-010e122a840c","1ca60c14-5bd6-4cfc-a673-74f7218cc914","bd469e25-7711-466f-bbaa-b0b9708d0d21"],"styles":{"groupSize":1,"showArrows":true,"cubeImages":false,"cubeType":"fill","cubeRatio":1,"isVertical":true,"gallerySize":520,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":10.5,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":false,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":120,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":5,"galleryThumbnailsAlignment":"bottom","isMasonry":true,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"useCustomButton":false,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryHorizontalAlign":"center","galleryTextAlign":"center","galleryVerticalAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"allowSocial":false,"allowDownload":false,"allowTitle":false,"allowDescription":false,"loveButton":false,"loveCounter":false,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowTitleExpand":true,"allowDescriptionExpand":true,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","calculateTextBoxHeightMode":"AUTOMATIC","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"textsVerticalPadding":0,"textsHorizontalPadding":0,"titleDescriptionSpace":6,"customButtonText":"","customButtonBorderWidth":1,"customButtonBorderRadius":0,"loadMoreButtonText":"Load More","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"1|bottom|1|fill|true|0|true","showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":93,"usm":{}},"imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemShadowOpacityAndColor":{"themeName":"color_15","value":"rgba(0,0,0,0.2)"},"textBoxBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"textBoxFillColor":{"themeName":"color_12","value":"rgba(153,153,153,1)"},"alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"galleryLayout":1,"itemOpacity":{"themeName":"color_14","value":"rgba(51,51,51,0)"},"itemFont":{"style":{"bold":true,"italic":false,"underline":false},"family":"futura-lt-w01-book","preset":"Heading-S","editorKey":"font_6","size":25,"fontStyleParam":true,"displayName":"Small Heading","value":"font:normal normal bold 25px/1.4em futura-lt-w01-book,sans-serif;"},"itemFontSlideshow":{"family":"avenir-lt-w01_85-heavy1475544","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":22,"preset":"Custom","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 22px/27px avenir-lt-w01_85-heavy1475544,sans-serif;"},"itemDescriptionFontSlideshow":{"family":"avenir-lt-w01_35-light1475496","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px avenir-lt-w01_35-light1475496,sans-serif;"},"itemDescriptionFont":{"family":"avenir-lt-w01_35-light1475496","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px avenir-lt-w01_35-light1475496,sans-serif;"},"itemFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemDescriptionFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonFont":{"family":"futura-lt-w01-book","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/1.4em futura-lt-w01-book,sans-serif;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"oneColorAnimationColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"responsive":false,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":1,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":980,"height":15000,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":1001,"galleryHeight":15000,"scrollBase":0}}
BRANDING A START-UP FROM A-Z
To us, sports means happiness, health, and positivity. We took these definitions to heart and decoded them into a brand with a bold visual identity and colour palette, that would make the start-up Personal Training company IloFit stand out in its own industry. IloFit was a full-service project, meaning that we provided branding, design and marketing strategies from A-Z.
From the fun and quirky photography, big type and website, catchy productisation, all the way to its social media strategies, IloFit was a project that we simply loved.
BRANDING A START-UP FROM A-Z
To us, sports means happiness, health, and positivity. We took these definitions to heart and decoded them into a brand with a bold visual identity and colour palette, that would make the start-up Personal Training company IloFit stand out in its own industry. IloFit was a full-service project, meaning that we provided branding, design and marketing strategies from A-Z.
From the fun and quirky photography, big type and website, catchy productisation, all the way to its social media strategies, IloFit was a project that we simply loved.
